In 2006 he committed full time to games by joining Sumo Digital as an artist and becoming Outsource Manager in 2009. During this time Sam also maintained a passion for comics and gaming co-founding a comic book studio in the mid-nineties before going on to work freelance in comics, commercial illustration and design. Working with a management consultancy group he helped a diverse range of companies from multinationals to supermarket chains as they made the difficult cultural transition into partnering and strategic alliancing. Sam came to the games industry with a background in Behavioural Analysis as a consultant specializing in training businesses in negotiation and partnering.
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